Question of the Week: How can I fix my resume to get more interviews?

| Blog Posts | Kevin Kermes

Kevin,

I had been a top consultative sales producer for many years. Then, about 9-10 years ago, I encountered family and economic issues, e.g., layoffs, two-year non-compete, family health issues for which I took off work, etc., that prevented me from continuing in my successful sales career at that time. I then took "underemployment" just to make ends meet after the tech bubble burst, and the rest of the story occurred economically.

Now, trying to re-launch my sales career, hiring authorities see my resume with several short-tenured jobs in the past few years and immediately point that out as a rejection. This has come from recruiters and hiring managers themselves.

How might I structure my resume to get past this and on to an interview? This is a major obstacle, despite cover letters and top resume bullets showing what I can do for the company. I want to be honest, but not short-sell myself in the resume. Might I group these under "Sales and Consulting" (and list under my own sales consulting company, which I do actually have) even though they were actual jobs?

Anonymous (name withheld to protect the…well...because she asked me to :-) )

Anonymous,

OK…It’s not you, it’s the system (and I say this confidently, Anonymous, because we have spoken). It’s precisely why I focus on creating a new system that works for you and get’s you standing out versus an old one that, clearly, doesn’t work for you. And, if there is one thing all job seekers are looking to do, it’s How to Stand Out (I did a recent poll of my subscribers on it)!

It’s not your Resume, but what you’re expecting your Resume to do – First, it’s not the format. Chronological resumes highlight movement. Functional resumes leave the reader wondering what you’re trying to hide. All that notwithstanding, by having a resume (or cover letter for that matter) take “point” for you in trying to get someone’s attention, you immediately throw yourself into the cattle call with everyone else. At the end of the day, no one is going to hire you because of your resume and it’s the weakest asset you have to leverage in getting on a hiring manager’s radar.

Get out of the Crowd – On the heels of that last point, ask yourself this: why try and stand apart in a crowded database of 1,000’s of resumes? Doesn’t it make more sense to put yourself in a less crowded space where you can shine? I really dig into this in my most recent video – check it out (and I give you some tools to start doing just that!).

Recruiters should be last on your list – Why? They don’t hire you. They are gatekeepers whose initial role is to thin the herd. In your situation, where you are trying to demonstrate (on paper or otherwise) the value you can bring by relating past accomplishment, that simply doesn’t fit in with the world of Boolean string searches and keyword matching. Your value needs to resonate with the person who can hire you. And, again, there are better ways to deliver that message than via paper.

Consult – If you are lacking recent, relevant experience – this is the way to go. And, it can be paid or un-paid. Hiring managers are less concerned with what you were paid that what you have accomplished – it’s a predictive indicator of what you’ll do for them. Deeds, not words. If that’s not enough, it will get you back in your element, get you in a more positive mindset and – when all is said and done – thinking about yourself as a Top Consultative Sales Professional – not a job seeker.

I’ll leave you with this: I had a Bootcamp client who’d been out of the workforce for over 7 years. In a coaching call, she shared with me that she had a really difficult time getting past gatekeepers, let alone getting the attention of hiring manager, with that gap on her resume. But, when she met people one-on-one, they got to know her…the value she could bring. When they saw her resume, the gap became a relative non-issue. Her question to me: How do I get my resume to do that? My response: Why would you want it to?

Don’t kill yourself trying to get a system to work for you that was never designed to serve you to begin with. Leverage what you’ve got, because you’ve got a lot!

Kevin

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