presents a FREE Webinar…

How to Stand Out in Your Job Search:

Stop Chasing Jobs and Start Attracting Them

**when you enter your information above, you’ll be redirected to the webinar to watch immediately. I’ll also email you all the free resources (videos, interviews, etc.) that I talk about in the webinar**

This is a new webinar where I will be sharing secrets about Career Attraction – many that I have never shared before. If you have ever attended a webinar of mine in the past, you know that they fill up quick – so make sure to reserve your spot today.

In addition to the webinar itself, I will be giving away handouts, reference material and a few videos that you can get results with today in your job search. Plus, I have a major announcement I’ll be making…but, you must be registered to get these!)

Here are just a few of the things we will be covering:

• How to get crystal clear on being productive, not just active, in your job search..and more effective!
• What you can do today to start “gatejumping” and get around those keeping you away from decision makers…it’s a lot easier than you think!
• Why you don’t need to be focused on resumes, job boards or recruiters.
• Simple, actionable steps to start differentiating…and why most of the advice out there simply doesn’t work.
• Why you need to become a “hub,” not a “spoke,” with your audience…which will pull jobs to you.

This webinar is about giving you actionable advice to change how you run your search and find a job quicker. Plus, I have a number of “freebies” I will be sharing.

**enter your information above and you’ll be able to view the webinar immediately. I’ll also send you all the free information I talk about during the webinar**

We have some great information focused on getting your job search on track. But, don’t take my word for it. Here is what some previous listeners had to say about my webinars:

“Kevin Kermes offers a straightforward and comprehensive approach to develop new networks and expand career or business horizons. I was impressed with his expertise and believe you will be too.”– Katherine Eago

“I recently listened to Kevin’s webinar and was most impressed. The content of the presentation and the insight he provided was very helpful. Because of Kevin’s professional background, he was able to provide me with a better understanding of how the recruitment business works from an insider’s perspective. In addition, I found the topic of job boards to be very informative. Overall, I think it is great information for the current job seeker or anyone who wants to be better prepared for their next job search.”– Brian Heckler

“I recently had the pleasure to attend Kevin’s webinar. I am usually a little suspicious of free webinars, but Kevin’s discussion provided a lot of valuable information for the job seeker and prompted me to purchase his additional materials which also look worthwhile. I am going to recommend to everyone in our WIND group (Boston networking group) that they should also attend Kevin’s webinars.”– Ted Powell

“I listened in on Kevin’s Webinar today on the “5 Secrets” and found it a very worthwhile use of my time. His insight into what to focus on to be most productive was very helpful. Some points were new and others a timely reinforcement. If you get the opportunity to tune in for one of Kevin’s webinars, I highly recommend you do so.” – Becky Vogt

**When you enter your information above, you’ll be redirected to the webinar and I’ll email you all the free resources I talk about!**

“Last Thursday, I participated in Kevin Kermes webinar on how to avoid the 10 biggest job search mistakes. I am a busy communications consultant who enjoys my work, but given this economy and its impact on freelancers, would (not surprisingly) like to find full-time steady employment. I signed up for his webinar, even though I wasn’t sure it could offer much in the way of good information. After all, I’d never heard of Kevin–and how many different ways can you scour the job boards? Boy oh boy, was I busted! I learned, among other things, that not all job boards are created equal–or even worth the time it takes to sign up–and why I needed to shift the way I was searching for engaging and sustaining work. I was riveted to his presentation–just short enough to keep my attention and just long enough to be interesting. Like so many other smart, savvy, and well-intentioned people in today’s workforce, I’ve been looking in the wrong places and, as a result, missing out on some right opportunities. With Kevin’s insights, I have changed my approach. Thanks for the hour, Kevin. Really appreciate it! Good stuff!”– Jill Murray

“Kevin’s webinar was completely on the mark. He clearly communicated the most important job search tasks and mistakes to avoid in order for one to stand out from the crowd to potential employers. Get an “Exceptional Performance Review” even before you’re hired. Follow Kevin’s rules.” – Carl Sutter

“I had the opportunity to listen to Kevin’s webinar the last week in January. The information he provided was insightful and timely. I was able to identify several areas where my search was lacking and feel more focused towards my goal.”– Susan Kneeshaw

**enter your information above and you’ll be redirected to watch the webinar immediately. Plus, I will email you all the free resources that I talk about during the session.**

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  When Getting  “No” is Better than “Yes”

The foundation to the success of every step of the job search – from identifying the right job, to securing the interview, to getting an above market offer – is in first identifying your “Solution.”  Without this firmly defined, everything else you build upon in the process is going to have a weak foundation.  The end result: a prolonged job search, fewer interviews, jobs that don’t pan out and offers that come in below where you want them.  

Your Solution is your go-to-market message telling companies why they need to not only talk to you, but hire you.  It is a well crafted, comprehensive list of quantifiables that show your addition to a company’s team is an investment they cannot pass up.  Your ROI is clear cut.  It is much more than bullets for a resume or an “elevator speech.” It is a mindset that you take with you through every stage of the interview process to set you apart for your competition.

It does a number of critical things as well:

• Clearly defining Your Solution makes you more valuable to prospective companies – making you stand out in a sea of competition.
• With the Your Solution mindset in interviews, you no longer need to worry about what questions you are going to be asked – you will have greater control over what is discussed.
• Your Solution keeps you on message from the first interview to the offer - reinforcing why the company must hire you.
• Staying “on message” with Your Solution continues to set you apart from the competition – securing you a spot as the front runner.
• Your Solution paints a picture for your future employer of the exact role you will be playing inside the company – getting them to visualize you as an employee.
• When it comes time for the offer, Your Solution has made your case for you – helping you get top dollar in your job offer.
• Your Solution makes it clearer, quicker which opportunities aren’t a good fit for you – so you can focus on the job you really want and deserve.

While all these pieces are crucial to a successful job search campaign, today I am focusing on the last point: the importance to finding an opportunity that is a good fit.

Too often, the interview process results in putting emotion over intelligence. As the interviewee, you are striving to establish rapport, build a relationship and often can unwittingly do so glossing over what might be long-term fit issues.  This is true for the person interviewing you too.  And, with the lack of formal training given to hiring manager on how to properly interview and select team members they often fall back to “going with their gut” and hire who they like. But, just like a first date, the excitement of something new can result in losing sight of critical issues that will keep you from ever walking down the aisle.

Don’t get me wrong. Loving where you work – the people, the culture and the product – is extremely important. But, when that overshadows your actual role, you can get yourself into a pot of hot water and end up somewhere that you like the people but don’t provide true value to the company. Keeping on target with Your Solution will help you avoid this. As you define where you are best suited, the problems/pains that your background has positioned you to solve best and where you excel, you keep your decision making equally balanced between emotion and intelligence.

Another thing to remember is that accepting a position that isn’t the right fit, but rather the “fit for right now,” has a potentially disastrous downside. Just like we didn’t arrive at this economic crisis over night, we aren’t going to get out of it in the blink of an eye either. As companies continue to downsize and trim the fat, being a bad fit can easily manifest itself in poor job performance, subpar results, and alienating co-workers. The company that extends an offer today may very well find themselves making cuts a quarter or two from now. And, the outcome of your mismatch could result in you being back on the street looking for a job again.

Everyone’s situation is different, but all can agree that the job search is tiresome, draining and something you would like to put behind you as soon as possible.  And, no doubt, a new job offer is always welcomed news when it arrives. But, you still want to make sure it is going to be the right match. Defining Your Solution and staying focused on it is one of the best ways to make certain you don’t find yourself repeating a job search in a year (or less).  

* * * * * * * * *

 Avoid the job boards, 

work around recruiters 

and find the job you want in half the time.

* * * * * * * * *

WANT TO USE THIS ARTICLE IN YOUR E-ZINE, BLOG OR WEB SITE? You can, as long as you include this complete blurb with it:  Kevin Kermes publishes the ‘Build the Career Your Deserve’ e-zine with over 17,000+ subscribers. If you are ready to empower yourself with the vital tools and information necessary to find the job you want and build the successful career you deserve, visit him now www.careerattraction.com 

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