Turn on, Tune in and Drop out…with Me

No…I’m not channeling Timothy Leary. But, it’s the most fitting quote to capture the change that we are about to embark upon today.

For the past two years, I’ve been training on a new, more effective way to tackle the job search. You know how I feel about the status quo: job boards, recruiters, applying on-line and even what’s becoming the traditional take on using social media. It’s broken. For those who have been Bootcamp or Mastermind clients, you know exactly what I am talking about and have experienced how we have re-defined the job search.

Now it’s time to take it a step further…an evolution of sorts. One that encompasses career management over all - whether you are in the midst of the hunt for a new position, trying to map out a new career path or simply want more stability in your current track.

So, what is Career Attraction?

It’s a complete approach (philosophy, mindset and system) of positioning yourself in an authentic way to simply and naturally attract the opportunities that are the right fit for you. The traditional job search – even career management – schools of thought are largely “push” marketing. This is much more along the lines of “pull” marketing, where your audience self-selects and comes to you.

It’s not about what to write on your resume, redesigning cover letters, what to say to recruiters, how to navigate job boards or even the "hidden" job market...and it's definitely not about standing out in a crowd.

It’s about getting out of the crowd, becoming a hub for information, being a beacon in your area of expertise (a concept we will redefine) and creating a new level of career security – all while being the most authentic version of you (and smoothing what can be the confusing line between your professional and personal persona).

Over the next few weeks, we are going to dive into some of these concepts head first through interviews, articles and some free training – into the breach style. If you’ve been a reader for some time, you are going to love where we are going…and feel free to bring along a friend or two by forwarding this post along. I appreciate you paying-it-forward!

If it’s your first time here, welcome! Your timing couldn’t be better. And, so you don’t miss a step on the journey, sign up below to get all the freebies I will be sharing moving forward.